个人简介

程励，1970年10月生，四川汉源人，电子科技大学博士（管理科学与工程），四川大学历史文化学院（旅游学院、考古文博学院）教授，博士生导师，四川省学术和技术带头人，四川省旅游学会副会长及学术委员会主任，四川大学“美丽中国”研究所执行所长，四川大学美丽乡村研究中心秘书长，全英文旅游学术季刊《旅游人类学国际学报》主编（International Journal of Tourism Anthropology）。研究生招收方向：文旅产业与管理（硕博）、遗产资源开发（硕博）、旅游企业管理（博）、灾后人文重建（博），旅游大数据（硕）。

学术访问及学术兼职：

美国普渡大学旅游研究中心Visiting Professor（2010年），西班牙巴塞罗那大学经济系Visiting Professor（2013年），斯里兰卡乌瓦维拉沙大学荣誉客座教授（2015年），加拿大滑铁卢大学地理与环境管理系CCSEP中加学者（2010年-2011年，合作导师为Geoffrey Wall 教授）；

担任国际智慧旅游Smart Community Tourism（SCoT） 学术机构的Associate Curators https://scotwebinars.org/ ，SCoT创办人为美国威斯康辛大学圣托特分校的Jafar Jafary教授；

2010年创立旅游及遗产研究跨学科国际联合实验室（International Laboratory for Interdisciplinary Tourism & Heritage Research）， 2017年在斯里兰卡乌瓦维拉沙大学发起建立文化与遗产跨学科国际研究中心（International Center for Interdisciplinary Culture Heritage & Tourism Research, SCU-UWU），并担任中方主任；

国际人类学与民族学联合会会员（The International Union of Anthropological and Ethnological Sciences，IUAES），日本横断山研究会会员（Hengduan Mountains Club, Japan）；

担任有中国旅游协会旅游教育分会专家委员会委员，中国地理学会旅游地理专业委员会委员，四川省旅游学会山地旅游专业委员会主任，四川省旅游学会军民文旅融合与工业遗产专业委员会执行主任，四川省经信厅工业遗产专家委员、四川省文旅厅专家成员，四川大学-香港理工大学灾后重建与管理学院教授委员会委员。

主讲课程与研究生指导

《旅游和休闲研究与方法》（本科生）、《生态旅游》（本科生）、《旅游管理信息系统》（本科生）、《休闲文化》（本科生）、《旅游人类学》（硕士）、《遗产开发影响与效应》（博士研究生）、《旅游可持续发展》（博士研究生）

指导硕士及博士研究生共计94人，其中包括7位海外留学生（截止2022年2月），欢迎对科学研究具有强烈兴趣的学生报考，并请提前邮件联系。

研究方向

遗产旅游；旅游可持续发展；旅游人类学；智慧旅游；探险人类学；乡村旅游；生态旅游；文旅融合；旅行与健康；重大事件影响下旅游发展与演化；旅行、迁徙与移民；旅游定量与定性跨学科分析技术。

主要学术成果

主持国家级纵向课题（国家自然科学基金及国家社科基金）3项，主持省部级纵向课题（文化和旅游部课题、四川省社科重大招标项目、四川省科技项目、四川省哲学社会科学项目、四川省学术带头人培养基金）5项，主持国际项目（英国环球机遇基金）1项。

近年出版专著三本、译著一本，截止2022年，已经在国内外发表学术论文90余篇，代表性论文发表于Tourism Management、Society & Natural Resources、Journal of Destination Marketing & Management、Current Issues in Tourism、、Tourism Management Perspectives、 Tourism Review、Land Use Policy、Asia Pacific Journal of Tourism Research、Journal of Tourism and Cultural Change、Journal of Vacation Marketing等著名国际期刊，及《管理世界》、《旅游学刊》、《数量经济与技术经济》等国内权威及重要期刊上，学术及教学成果获得原国家旅游局二等奖1次、四川省三等奖共计2次。以下为部分代表性学术课题及论著：

主持国家、省部级及国际课题：

1. 美丽乡村旅游社区空间生产研究，国家社科基金后期资助项目， 2021年；

2. 全域旅游系统演化、产业融合与价值共享研究，国家社科基金后期资助项目， 2018年；

3. 遗产地资源开发中的公众反应及其对开发决策行为的影响机理研究，国家自然科学基金面上项目（地球科学部），2009年；

4. 基于乡愁记忆的乡村文化恢复机制及旅游产业发展模式研究，中华人民共和国文化与旅游部面上项目，2018年；

5. 四川省全域旅游发展新路径：基于系统演化、产业融合与价值共享的研究，四川省社会科学规划重大招标项目，2017年；

6. 四川震后旅游城市产业建设与发展研究：以都江堰市为例，四川省科技计划项目，2010年；

7. 四川藏区旅游和谐发展研究，四川省哲学社会科学研究项目，2007年；

8. The Influence of the Giant Panda Image on the Economic Contribution of Tourism and Related Industries - Evidence from Sichuan Province, P. R. China．UK Government’s Global Opportunities Fund，2008；（英国政府环球机遇基金）；

学术专著及译著：

1. 程励 等. 全域旅游系统演化、产业融合与价值共享研究[M]．科学出版社，2021年7月；

2. 程励，罗翩. 山地探险旅游及探险者决策过程研究[M]．科学出版社，2016年10月

3. 程励．生态旅游脆弱区利益相关者和谐发展研究[M]．四川大学出版社，2008年1月

4. 程励，金培. 《创造力：当东方遇到西方》（Creativity: When East Meets West （Edited by Sing Lau, Anna N N Hui and Grace Y C Ng. Singapore, World Scientific Publishing 2004）.四川人民出版社，2016年10月（译著，36万字）

部分代表性学术论文：

1. Li Cheng, Lijun Liu. Exploring posttraumatic growth after the COVID-19 pandemic[J]. Tourism Management, 2022(90) ,104474

2. Lijun Liu, Xue Zhang, Li Cheng*. Antecedents and Impacts of the Pilgrimage Destination Personality in the Tibetan Region: Case from Larong Wuming Buddhist Academy[J]. Journal of Vacation Marketing, 2021, DOI: https://doi.org/10.1177/13567667211070013 通讯作者

3. Xue Zhang, Li Cheng* , Lijun Liu. Coronavirus-induced self-focused adaptation efforts in tourism: asymmetric modelling approach[J]. Current Issues in Tourism, 2021:1999909 通讯作者

4. Li Cheng , Juan Xu. Benefit-sharing and residents’ subjective well-being in rural tourism: An asymmetric approach[J]. Journal of Destination Marketing & Management, 2021(21), 100631

5. W.H.M.S Samarathunga, Li Cheng*.Tourist gaze and beyond: state of the art[J]. Tourism Review, 2021 76 (2) :344-357 通讯作者

6. WHMS Samarathunga, Li Cheng*, Prageeth Weerathunga. Buddhist gaze and power in a post-war destination: case study of Jaffna, Sri Lanka[J]. Journal of Tourism and Cultural Change, 2021,19 (5): 654-680 通讯作者

7. Li Cheng, Jun Zhang. Is tourism development a catalyst of economic recovery following natural disaster? An analysis of economic resilience and spatial variability[J]. Current Issues in Tourism, 2020, DOI: 10.1080/13683500.2019.1711029

8. Chunliu Gao, Li Cheng*. Tourism-driven rural spatial restructuring in the metropolitan fringe: An empirical observation[J]. Land Use Policy, 2020, 95(6) :104609 通讯作者

9. Li Cheng, Jun Zhang. Assessment of coupling coordination between tourism development and economic growth after the 2008 Wenchuan earthquake: Beichuan, China[J]. Asia Pacific Journal of Tourism Research, 2020, 25(6): 592-609

10. W.H.M.S.Samarathunga Li Cheng* P.R.Weerathunga. Transitional domestic tourist gaze in a post-war destination: A case study of Jaffna, Sri Lanka[J]. Tourism Management Perspectives, 2020, 35(7): 100693 通讯作者

11. Ruwan Ranasinghe, Li Cheng*. Tourism-induced mobilities and transformation of indigenous cultures: where is the Vedda community in Sri Lanka heading to?[J]. Journal of Tourism and Cultural Change, 2018, 16(5): 521-538 通讯作者

12. Li Cheng, Tingzhi Wang. Analysis on the Future Policy Tendency of Ecotourism Management Based on the Appropriation of Benefits in Western China[J]. Society & Natural Resources, 2010, 23(2): 128-145；

13. Li Cheng. Public Reaction to Large-Scale Projects in Chinese Heritage Sites and Its Impact on Decision-Making: Research Framework, Technological Path, and Prospects. International Journal of Services Technology and Management[J]. 2011, 15(1-2): 147-160

14. Li Cheng. The Effect of Public Participation on Resource Exploitation in Heritage Sites and National Parks: Case Study of Western China[J]. Int. J. of Services Technology and Management, 2010,13(3/4): 263-280

15. 程励.残疾人休闲涉入、休闲效益及其生活满意度影响的复杂性结构[J].四川师范大学学报（自然科学版）2021，44（6）720-733+708 通讯作者

16. 巨英英，程励*.革命老区美丽乡村建设满意度的影响机制研究——基于山西省左权县的实证分析[J].西北师范大学学报（自然科学版）2021，57（5）：96-103通讯作者

17. 程励，赵晨月.新冠肺炎疫情背景下游客户外景区心理承载力影响研究——基于可视化行为实验的实证[J].旅游学刊，2021，36（8）：27-40

18. 程励，许娟，刘勇.轨道交通建设背景下生态旅游社区居民支持度的复杂性影响——基于四姑娘山镇的实证[J].山西师大学报（社会科学版），2021，48（4）：55-64

19. 凌欢，程励*，赵晨月，李胜兰，卫梦隐.寓责于游：旅游者的遗产责任行为形成机制研究[J].旅游科学，2021，35（2）：30-51 通讯作者

20. 许娟，程励*.复杂性视角下乡村旅游地居民旅游满意度研究[J].人文地理，2020，35（6）：149-160 通讯作者

21. 范香花, 程励*. 共享视角下乡村旅游社区居民旅游支持度的复杂性——基于 fsQCA 方法的分析[J]. 旅游学刊, 2020, 35（4）: 36-50 通讯作者

22. 张俊，程励*. 常规突发事件与中国入境旅游人数的动态演进及空间效应[J]统计与决策，2019（4）：101-104 通讯作者

23. 高春留，程励*，程德强.基于“产村景”一体化的乡村融合发展模式研究——以武胜县代沟村为例[J].农村经济问题，2019（5）：90-97 通讯作者

24. 程励, 陆佑海, 李登黎, 蒋晓婷.儒家文化视域下美食旅游目的地品牌个性及影响[J]. 旅游学刊，2018 ，33 （1）: 25-41

25. 程励，张同颢，付阳. 城市居民雾霾天气认知及其对城市旅游目的地选择倾向影响[J]. 旅游学刊，2015 ，30 （10）：37-47

26. 程励，张同颢，廖小平.残疾人出游决策内在机制研究——基于习得性无助理论和协商理论.旅游科学，2015，29（6）：15-33

27. 甘露，蔡尚伟，程励.“美丽中国”视野下的中国城市建设水平评价——基于省会和副省级城市的比较研究[J]. 思想战线，2013，39（4）：143-148

28. 程励. 非常规突发事件影响下遗产旅游研究的“后危机”聚焦[J]. 旅游学刊，2012，27（6）：3-4

29. 姜科，程励，李仕明，杨再惠．非常规突发事件对旅游城市的文化影响及其重建[J]．管理世界，2009，12：7-10

30. 程励，李伟，李晟之．我国自然保护区旅游开发的小规模控制模式研究[J]．人文地理，2006，22（2）：53-57

31. 程励，李仕明．中国西部风景河流的保护政策探析[J]．管理学报，2006，3（1）：204-210

32. 程励，李仕明．基于公众压力下景区资源的开发与管理[J]．数量经济技术经济研究，2005, 22（2）：56-63

主要奖励：

1. 四川大学优秀硕士学位论文指导教师（2022年）；

2. 学术论文Analysis on the Future Policy Tendency of Ecotourism Management Based on the Appropriation of Benefits in Western China获得原国家旅游局优秀旅游学术成果二等奖（2012年）；

3. 课题报告《研究型大学旅游管理专业拔尖创新人才培养体系的构建与实践》，第八届高等教育四川省教学成果三等奖及四川大学教学成果一等奖（2017年）；

4. 专著《生态旅游脆弱区利益相关者和谐发展研究》获得四川省第十四次哲学社会科学优秀成果三等奖（2010年）；

5. 获得四川大学历史文化（旅游学院）2017年度“李京梅”优秀科研奖；

6. 获得四川大学优秀本科毕业论文指导教师三等奖（2010年，2012年，2017年）；

7. 科研报告《四川乡村旅游深度开发和推广研究》、论文《四川乡村旅游和谐发展的利益均衡理论》分获四川大学首届（2007年）及第二届（2008年）中国城镇新农村建设成果奖；

8. 荣获电子科技大学博士研究生奖学金一等奖（2004年）。

学术服务

1. 担任国家自然科学基金、国家社科基金（重大项目、年度项目）、中国博士后科学基金、四川省科技计划项目、四川省经济和信息化委员会项目、浙江省自然科学基金、福建省自然科学基金、重庆市自然科学基金等学术项目通讯评审人。

2. 担任SSCI及SCI国际重要学术期刊审稿人，期刊包括：Annals of Tourism Research、Tourism Management、International Journal of Contemporary Hospitality Management、Society & Natural Resources、Current Issues in Tourism、Land Use Policy、Asia Pacific Journal of Tourism Research、Journal of Electronic Commerce Research、Mountain Research and Development、Environmental Management，以及国内《旅游学刊》、《旅游科学》等著名刊物审稿人，也是Routledge、Emerald和国家出版基金的学术专著评审人。

3. 在International Conference on Tourism（希腊）、International Conference of World Association for Sustainable Development（英国）等国际会议中担任学术委员（Scientific Committee），连续六届在战略管理国际会议（International Conference on Strategic Management）的旅游、环境及休闲分会中担任组织人，并十余次受邀在国际学术会议上做主旨演讲。

兴趣与爱好

创立并担任首任四川大学登山协会会长，爱好户外探险、徒步旅行、四季游泳、音乐；

个人信条

A Brave and True Heart is the Most Admirable Thing on Earth.

通讯地址

四川省成都市望江路29号川大东区文科楼，四川大学旅游学院，邮编：610064

Updated June 2022

Academic Vita

Prof. Dr. CHENG, Li

Address:

Department of Tourism and Landscape Studies

Sichuan University

Chengdu, Sichuan, 610064

P.R. China.

Email: chengli@scu.edu.cn; chenglibox@163.com

1.I.ACADEMIC POSITIONS

（1） Professor, Department of Tourism and Landscape Studies, Sichuan University; Institute for Disaster Management and Reconstruction, Sichuan University

（2） Editor-in-Chief, International Journal of Tourism Anthropology

（3） Visiting Scholar, Department of Geography and Environmental Management, University of Waterloo, Canada (2010- 2011)

（4） Visiting Professor, Purdue Tourism & Hospitality Research

（5） Center, College of Health & Human Sciences, Purdue University, USA (October 2010)

（6） Department of Economics, University of Barcelona, Spain (September 2013)

（7） Honour Visiting Professor, Uva Wellassa University(UWU), Sri Lanka (August, 2015)

（8） Committee Member, Tourism Geography Committee, The Geographical Society of China (GSC)

（9） Director, International Center for Interdisciplinary Culture Heritage & Tourism Research(SCU-UWU)

1.II.PROFESSIONAL INTERESTS

Sustainable Tourism; Tourism Anthropology; Heritage Tourism; Smart Tourism; Adventure Tourism; Rural Tourism; Travel and Immigration; Tourism and Health; Tourism Economics; Cultural Industry; Dark Tourism; Ecotourism; Research Methodology

1.III. MONOGRAPH

（1） CHENG Li, etc. System Evolution, Industry Convergence and Value Sharing in Holistic Tourism. Beijing: Science Press, 2021.

（2） CHENG Li, LUO Pian. Mountain-Based Adventure Tourism and the Adventure’s Decision-Making Process. Beijing: Science Press, 2016.

（3） CHENG Li. Research on Stakeholders Harmonious Development in Ecotourism Frangible Areas. Chengdu: Sichuan University Press, 2008.

1.IV. TRANSLATION

CHENG Li and JIN Pei. Creativity: When East Meets West (Edited by Sing Lau, Anna N N Hui and Grace Y C Ng). Singapore, World Scientific Publishing Co. Pte. Ltd, 2004. (226 Pages) Translation from English to Chinese. Sichuan People's Press, 2016

2.SELECTED PEER-REVIEWED PUBLICATIONS

I.Journal Papers:

（1） CHENG Li, LIU Lijun. Exploring posttraumatic growth after the COVID-19 pandemic[J]. Tourism Management, 2022(90) ,104474

（2） LIU Lijun, ZHANG Xue, CHENG Li*.Antecedents and Impacts of the Pilgrimage Destination Personality in the Tibetan Region: Case from Larong Wuming Buddhist Academy[J]. Journal of Vacation Marketing, 2021, DOI: https://doi.org/10.1177/13567667211070013

（3） ZHANG Xue, CHENG Li*, Lijun Liu. Coronavirus-induced self-focused adaptation efforts in tourism: asymmetric modelling approach[J]. Current Issues in Tourism, 2021, DOI: https://doi.org/10.1080/13683500.2021.1999909

（4） CHENG Li, XU Juan. Benefit-sharing and residents’ subjective well-being in rural tourism: An asymmetric approach[J]. Journal of Destination Marketing & Management, 2021(21), 100631

（5） SAMARATHUNGA W.H.M.S, CHENG Li*.Tourist gaze and beyond: state of the art[J]. Tourism Review, 2021 76 (2) :344-357

（6） SAMARATHUNGA WHMS, CHENG Li*, WEERATHUNGA Prageeth. Buddhist gaze and power in a post-war destination: case study of Jaffna, Sri Lanka[J]. Journal of Tourism and Cultural Change, 2021,19 (5): 654-680

（7） CHENG Li, ZHANG Jun. Is tourism development a catalyst of economic recovery following natural disaster? An analysis of economic resilience and spatial variability[J]. Current Issues in Tourism, 2020, DOI: 10.1080/13683500.2019.1711029

（8） GAO Chunliu, CHENG Li*. Tourism-driven rural spatial restructuring in the metropolitan fringe: An empirical observation[J]. Land Use Policy, 2020, 95(6) https://doi.org/10.1016/j.landusepol.2020.104609

（9） CHENG Li, ZHANG Jun. Assessment of coupling coordination between tourism development and economic growth after the 2008 Wenchuan earthquake: Beichuan, China[J]. Asia Pacific Journal of Tourism Research, 2020, 25(6): 592-609

（10） SAMARATHUNGA W.H.M.S. CHENG Li* WEERATHUNGA P.R. Transitional domestic tourist gaze in a post-war destination: A case study of Jaffna, Sri Lanka[J]. Tourism Management Perspectives, 2020, 35(7): 100693

（11） Ruwan Ranasinghe, CHENG Li*. Tourism-induced mobilities and transformation of indigenous cultures: where is the Vedda community in Sri Lanka heading to?[J]. Journal of Tourism and Cultural Change, 2018, 16(5):521-538

（12） CHENG Li and WANG Tingzhi. Analysis on the Future Policy Tendency of Ecotourism Management Based on the Appropriation of Benefits in Western China[J]. Society & Natural Resources, 2010, 23(2): 128-145

（13） CHENG Li, ZHAO Chenyue. The influencing factors of psychological carrying capacity of tourists in outdoor scenic areas in the context of COVID-19—Empirical study based on a visual behavior experiment[J]. Tourism Tribune, 2021, 36(8): 27-40 (Chinese Paper)

（14） FAN Xianghua, CHENG Li*. The complexity of residents’support for rural tourism development based on shared perspective—Using the fsQCA approach[J]. Tourism Tribune, 2020, 35(4): 36-50. (Chinese Paper)

（15） ZHANG Jun, CHENG Li*. Tourism Development and Residents' Happiness from the Perspective of System Dynamics[J]. Tourism Tribune,2019,34(8):14-24 (Chinese Paper)

（16） GAO Chunliu, CHENG Li*., CHENG Deqiang; Research on Rural Integration Development Mode Based on Integration of Production, Village and Scenery: Take An Example from Daigou's Integrated Practice[J]. Issues in Agricultural Economy, 2019(5):90-97 (Chinese Paper)

（17） CHENG Li, LU Youhai, LI Dengli, JIANG Xiaoting. An Empirical Study on Culinary Tourism Destination Brand Personality and Its Impact in the Context of Confucian Culture[J].Tourism Tribune,2018,33(1):25-41(Chinese Paper)

（18） CHENG Li, ZHANG Tonghao, FU Yeung. Urban Residents' Cognition of Haze-fog Weather and Its Impact on Their Urban Tourism Destination Choice[J]. Tourism Tribune, 2015, 30(10):37-47(Chinese Paper)

（19） CHENG Li, ZHANG Tonghao, LIAO Xiaoping. Internal Mechanism Research on Disabled People's Travel Decision-making: Based on the Theory of Learned Helplessness and Negotiation Theory[J]. Tourism Science, 2015,29(6):15-33(Chinese Paper)

（20） CHENG Li. The Post-crisis Research of Heritage Tourism Based on the Impact of Unconventional Emergencies[J]. Tourism Tribune, 2012, 27(6):3-4(Chinese Paper)

（21） CHENG Li. Public Reaction to Large-Scale Projects in Chinese Heritage Sites and Its Impact on Decision-Making: Research Framework, Technological Path, and Prospects. International Journal of Services Technology and Managemen,2011, 15(1/2): 147-160

（22） CHENG Li. The Effect of Public Participation on Resource Exploitation in Heritage Sites and National Parks: Case Study of Western China[J]. Int. J. of Services Technology and Management, 2010,13(3/4): 263-280

（23） JIANG Ke, CHENG Li, LI Shiming, YANG Zhaihui. Cultural Impact & Regeneration to Tourist City after Unconventional Emergencies[J]. Management World, 2009(12): 7-10 (Chinese Paper)

（24） CHENG Li, LI We, and LI Shengzhi. Research on the Minority-oriented Model of Tourism Resources Exploitation in China's Nature Reserve[J]. Human Geography, 2007, 22(2):53-57 (Chinese Paper)

（25） ZHOU Bingqi, CHENG Li. Research on the Ethnologic Music Heritage and Protection in the Tibetan & Yi Corridor[J]. Social Sciences in Yunnan, 2007, 2:109-112(Chinese Paper)

（26） CHENG Li, and LI Shiming. Research on Scenic River Protection in Western China[J]. The Chinese Journal of Management, 2006, 3(2): 204-210(Chinese Paper)

（27） CHENG Li, LI Shiming. Exploitation and Management of Resources in Scenic Spots under the Public Pressure[J]. The Journal of Quantitative & Technical Economics, 2005, 22(2): 56-63 (Chinese Paper)

II.ConferencePresentations, Papers & Book Chapters:

（1） CHENG Li. The destination image construction & dissemination in Heizhu Valley: the perspective from big data, International Summit Forum on Heizhu Valley Adventure and Exploration, January 2022(Keynote Speech)

（2） CHENG Li. Traveller Stranding, Posttraumatic Growth and Tourism Revitalization under the Impact of COVID-19，2021 Belt and Road Tourism International Symposium, December 3, Beijing, 2021(Keynote Speech)

（3） CHENG Li. Way Climb Mountain Siguniang? The complex behavior mechanisms of mountain adventurers based on the internal drive observation，The 5th Mountain Siguniang Outdoor Experts Academic Summit, November, Chengdu, 2021(Keynote Speech)

（4） CHENG Li. Epidemic, stranded travel and post-traumatic growth, The 10th China-Spain International Conference on Tourism and Hospitality, November, Shanghai, 2020(Keynote Speech)

（5） CHENG Li.The Personality of Mountain Adventurer and the Safety Consciousness: Based on Mixed Methods Approach, The 4th Summit Conference on Sikula Mountain Outdoor, October, 2020(Keynote Speech)

（6） CHENG Li. Value Sharing & Impact of Ethnologic Community in Mt. Siguliang Based on Rapid Development of Mountain Tourism：Perspective from Complex theory The 3th Mountain Siguniang Outdoor Experts Academic Summit, October, Chengdu, 2019(Keynote Speech)

（7） PU Pian, CHENG Li*. Mountain Adventurer’s Personality Trait and Decision-making based on Complexity method: The Process and Effect[C]. Proceedings of 2019 International Conference on Strategic Management, Sichuan University Press, 2019

（8） XU Juan, CHENG Li*.Research on the Residents’ Support for Intercity Railway in Rural Tourism Destinations: Multiple Regression Analysis and fsQCA Findings[C]. Proceedings of 2019 International Conference on Strategic Management, Sichuan University Press, 2019

（9） ZHANG Xue, CHENG Li*.Research on the Supporting of Destination Community Residents from the Perspective of Tourism Sharing[C]. Proceedings of 2019 International Conference on Strategic Management, Sichuan University Press, 2019

（10） CHENG Li. Research on the space production of tourism community in China Beautiful Village —Grounded theory study in Qingganshu Village. The 7th Sino-European Tourism Forum and 12th international Conference on Tourism Development and Trend for Commission of Tourism Geography, Geographical Society of China, July 6 to 8, 2018, Lingbo City, China.(Keynote Speech)

（11） CHENG Li. Why we need a new storytelling of mainland cultural and heritage destination for Taiwan youth? Based on social representation structure theory research. International Research Symposium. January 19-20, 2017. Badulla City, Uva Wellassa University of Sri Lanka. (Keynote Speech)

（12） CHENG Li. The Strategy of Beautiful Village and the Sustainable Development of Rural Tourism in China: Based on the Study of Villagers’ Perceptions. The 3rd International Conference of Agricultural Sciences-Faculty of Agricultural Sciences, December 8th, 2016, Sabaragamuwa University of Sri Lanka.(Presentation)

（13） LI Yang, CHENG Li. Female Employees’ Dignity at Work in Recreation Industry: An Empirical Study of Female Foot Therapists in Changsha City[C]. Proceedings of 2016 International Conference on Strategic Management, Sichuan University Press, 2016

（14） CHENG Li. Exploratory Study on the Tourist Psychological and Behavioral Impact Model in Tourist Cities of Major Disaster Areas: A Case Study of Dujiangyan City after the Wenchuan Earthquake[C]. Tourism Landscapes and Tourism Marginal Areas，China Tourism Press, 2014

（15） CHENG Li, HUANG Li, CHEN Chen. Government Decision-making in Public Participation Behavior: Based on Role-playing and Simulation Research in the Perspective of Heritage Resources Development[C]. Proceedings of 2011 International Conference on Strategic Management. (pp.285-301), Sichuan University Press, 2011

（16） FANF Jia，WU Chengzhao，Geoffrey Wall, Cheng Li . Comparison of Urban Residents’ Uses and Perceptions of Parks in Canada and China[C]. Proceedings of 2011 International Conference on Strategic Management(pp. 221-226), Sichuan University Press, 2011

（17） CHENG Li and CHAO Yan. The Strategy of Governmental Public Relation and Marketing for the Destination Crisis[C]. Chengdu plain and Longmen Mountain: Environment, Sustainable development and Rebuilt after emergencies--Tourism Geography & Tourism Resource Development( Six Volume)(pp. 219-224), China Forestry Press, 2009 (Book Chapters, Chinese Paper)

（18） CHENG Li, LI Shengzhi, TIAN Feng, and Gan Lu. A Dynamic Game Analysis on Property Right Management of Ecotourism Resource in China[C]. Proceedings of the Tourism and New Asia International Conference(pp. 51-60), Peking, China, 2006

（19） CHENG Li. River, Scenery and Dam: Research on River Development & Protection Model of Developed Country and Region. Scientific Valley Development(pp.307-323), Huaxia Press 2005(Book Chapters, Chinese Paper)

（20） CHENG Li, and LI Shiming. Research on Management Innovation of Resources in Scenic Spots of Western China Base on the Public Opinion Pressure. Proceedings of the Decision Sciences Institute's 2004 Annual Meeting(pp. 4641-4646).Boston, Massachusetts, USA, 2004

III.SELECTED RESEARCH GRANTS

（1） CHENG Li. (2021). Research on the Space Production of Tourism Community in Beautiful Village. Awarded a grant from National Philosophy & Social Science Fund of China；

（2） CHENG Li. (2021). Research on the complexity of the place embedding, evolution and it’s iteration process in cultural and creative blocks. Awarded a grant from Sichuan University.

（3） CHENG Li. (2020). Research on the impact of the covid-19 pandemic on chengdu's cultural tourism industry and the optimization of decision-making. Awarded a grant from Chengdu Science and Technology Bureau.

（4） CHENG Li. (2020). Research on the decision-making mechanism and optimization of travelers’ social assistance, psychological and behavioral regulation during the pandemic. Awarded a grant from Sichuan University.

（5） CHENG Li. (2018). Research on Holistic Tourism System Evolution, Industry Integration and Value Sharing. Awarded a grant from National Philosophy & Social Science Fund of China.

（6） CHENG Li. (2018). Research on Rural Culture Restoration Mechanism and the Tourism Industry Development Model Based on Nostalgick Memory. Awarded a grant from Ministry of Culture and Tourism of China, 2018.

（7） CHENG Li. (2018). Industries’ Synergy, Value Sharing and Community Sustainable Livelihood of Holistic Tourism. Awarded a grant from Sichuan University.

（8） CHENG Li. (2017). The New Route of Holistic Tourism Development in Sichuan Province: System Evolution, Industries’ Convergence and Value Sharing. Awarded a grant of Social Science Planning Major Bidding Project from Sichuan Province.

（9） WEI Ke, CHENG Li. (2017). Study on the Space Culture and Significance of Traditional Streets in Sichuan and Chongqing. Awarded a grant from National Social Science Foundation of China.

（10） CHENG Li. (2016). Frontier in Tourism Anthropology, Awarded a grant from Sichuan University.

（11） HU Ang, CHENG Li. (2015) A Comparative Study of the Spatial Patterns and Cultural Implications of Historical & Cultural Villages and Towns in Tibetan Areas. Awarded a grant from National Social Science Foundation of China.

（12） CHENG Li. (2014). Frontier in Tourism Anthropology, Awarded a grant from Sichuan University.

（13） CHENG Li. (2013). The Disabled Tourism Motivation and behavior Research: Based on the Social Conflict Theory. Awarded a grant of social science research from the Humanities & Social Sciences Key Base: Sichuan Tourism Development Center.

（14） CHENG Li. (2012). The Destination Cognition and Intention of Heritage Tourist after the Unconventional Emergencies. Awarded a grant of cultivating fund for Science and Technology Leading Scholar, Sichuan Province.

（15） CHENG Li. (2011). Outstanding Youth Foundation, Sichuan University.

（16） CHENG Li. (2010). Research on the Tourism City’s Industrial construction and Development after Earthquake: A Case study of Dujiangyan City. Awarded a grant from the Science and Technology Project of Sichuan Province.

（17） CHENG Li. (2009). Public Reaction and Its Influence upon the Decision-making Behavior of Resource Exploitation at Heritage Areas. Awarded a grant from National Natural Science Foundation of China.

（18） CHENG Li. (2009). Development model of Small Towns in Chengdu City. Awarded a grant from the State Capital Committee of Chengdu.

（19） ZHOU Bingqi and CHENG Li. (2008). Wenchuan Folk Music Heritage Protection and inheriting after Disaster. Awarded a grant of social science research from the Sichuan Humanities & Social Sciences Key Base: Folk Culture Research Center.

（20） CHENG Li. (2008). The Influence of the Giant Panda Image on the Economic Contribution of Tourism and Related Industries - Evidence from Sichuan Province, P. R. China. Awarded a grant from Global Opportunities Fund, United Kingdom.

（21） CHENG Li. (2007). Research on Tourism Harmonious Development in Natural Heritage: Case Study of Sichuan Panda Habitats. Awarded a grant of social science research from the Humanities & Social Sciences Key Base: Sichuan Tourism Development Center.

（22） CHENG Li. (2007). Tourism Harmonious Development in Sichuan Tibetan Area. Awarded a grant of Philosophy & Social Science Planning Project from the Government of Sichuan Province.

（23） CHENG Li. (2007). Tourism Development and its Harmonious system in Tibet. Awarded a sub-project grant from the Humanities & Social Sciences Key Base of the Ministry of Education of P. R China.

（24） CHENG Li. (2007). Research on Stakeholders Harmonious Development in Ecotourism Frangible Areas. Awarded a grant from Sichuan University 2th Philosophy & Social Science Publishing Fund.

（25） SHI Yingping, CHENG Li. (2004). Research on the Tourism Information Development of Sichuan Province. Awarded a research grant from the Sichuan Tourism Bureau.

（26） WANG Tingzhi, Shi Yingping and CHENG Li. (2002). Tibet Ngari Education Development Plan. Awarded a research grant from the Economy and Trade Committee of Tibet.

IV. SERVICE

JournalReviewer

Annals of Tourism Research. (SSCI)

Tourism Management. (SSCI)

Tourism Management Perspectives. (SSCI)

International Journal of Contemporary Hospitality Management. (SSCI)

Current Issues in Tourism. (SSCI)

Asia Pacific Journal of Tourism Research. (SSCI)

Land Use Policy. (SSCI)

Society & Natural Resources. (SSCI)

Environmental Management (SCI)

Mountain Research and Development(SCI)

Journal of Electronic Commerce Research. (SSCI)

Int. J. of Services Technology and Management. (EI)

Int. J. of Environmental Technology and Management. (EI)

Tourism Tribune.(CSSCI)

Tourism Science.(CSSCI)

V.BOOK &Foundation Reviewer

Routledge (Geography and Tourism Books)

Emerald (Books)

National Publication Foundation of China

National Natural Science Foundation of China

National Science and Technology Publishing Foundation of China

National Post-Doctoral Foundation of China

Natural Science Foundation of Sichuan Province, China

Natural Science Foundation of Zhejiang Province, China

Natural Science Foundation of Fujian Province, China

3. AcademicConference Reviewer

Annual Meeting of Decision Sciences Institute of USA.

The International Conference of World Association for Sustainable Development.

International Conference on Strategic Management

4. Conference Service

Scientific Committee. International Conference on Tourism(2011,2018)

Vice Secretary-general, International Conference on Strategic Management(2011,2013,2014,2016;2017)

Track Co-chair, the 6th International Conference of World Association for Sustainable Development, University of Sussex(2008)

VIII. TEACHING & SUPERVISING WORK

Undergraduate Courses Taught

Tourism and Leisure Research Methodology, Leisure Culture, Tourism Management Information System, Tourism Geography, Tourism Policy, Ecotourism.

2. Graduate Courses Taught

Sustainable Tourism, Tourism Research Methodology.

SUPERVISING WORK(2006 Sep. --2022 Feb.)

Nighty graduate students (Including PhD & Master students)

Two visiting scholars (Including International Fulbright Scholar & Domestic)

IX.ACADEMIC AWARD

TeachingAchievement Award (Third prize), Report “The Construction and Practice of the CultivatingSystem of Top-notch Innovative Talents in Tourism Management Major of Research-oriented Universities”, Award from Sichuan Province, 2017.

Outstanding Tourism Academic Award (SecondPrize), China National Tourism Bureau, 2013.

Social ScienceAward (Third prize), Sichuan Province, 2010.

Outstanding Bachelor ThesisSupervisor Award (Third prize), Sichuan University (2010, 2012, 2017).

China New Rural Development Award, Sichuan University (2007,2008).

6.Outstanding Scientific Research and Teaching Contribution Award, Tourism School of Sichuan University(2007,2017)

X. INTEREST and HOBBY

Outdoor Explorationand Hiking.

2. Outdoor Swimmingat the Four Seasons.

XI. PERSONALMOTTO

A Brave and True Heart is the Most Admirable Thing on Earth.